What is all-in pricing?

Ontario's all-in pricing rule explained: what an advertised used car price must include, and the only two things it can leave out.

The short answer

In Ontario, a dealer’s advertised price must include every fee and charge the dealer plans to collect. The only things that can be added are HST and licensing, and the ad must clearly say they aren’t included.

Fees that must be in the price

Examples OMVIC lists include administration fees, freight and PDI (on new cars), OMVIC’s transaction fee, safety certification (unless the car is advertised as unfit or as-is with the required statement) and pre-installed add-ons like etching or tire packages.

What “licensing” means

Licensing is the actual government cost of registration and plates. A dealer can’t add its own fee or markup and call it licensing.

If something doesn’t add up

Ask the dealer to itemize the bill of sale. If you believe an advertised price wasn’t all-in, you can contact OMVIC.

This guide is general information based on OMVIC and Ontario Ministry of Transportation sources. It isn’t legal advice.

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